品牌Rolex

抽1千元!奢侈品品牌的性別元素是否會影響品牌偏好 - 品牌

Rae avatarRae · 2020-07-03

Table of Contents

得獎公告~稍後寄信寄出通知^^感謝幫忙

f2****[email protected] 7-11商品卡1000元
Te*****[email protected] 7-11商品卡500元
chi********[email protected] 7-11商品卡200元
ch*****[email protected] 7-11商品卡200元
an***[email protected] 7-11商品卡200元
ur****[email protected] 7-11商品卡100元
ke*******[email protected] 7-11商品卡100元
a09******[email protected] 7-11商品卡100元
cher********[email protected] 7-11商品卡100元
m1*****[email protected] 7-11商品卡100元

*已取得版主同意發放問卷 大感謝*

Brand版的各位好
我是在英國 University of Strathclyde 就讀 MscInternational marketing 的學生
要請版上各位幫忙做問卷填寫!

問卷名稱：奢侈品品牌內的性別元素是否會影響消費者對品牌的偏好
研究目的：想了解台灣消費者是否會因為奢侈品品牌的行銷元素影響對於商品的購買與喜
好

奢侈品品牌指 :愛馬仕(鞋包杯盤),勞力士Rolex(錶),香奈兒(時裝,化妝品),BMW(車
),LEICA(相機),卡地亞(珠寶),萬寶龍（鋼筆）,....等奢侈品品牌

鞋包化妝品車子手錶鋼筆都算喔!!

填答條件：針對有在購買奢侈品品牌/有購買經驗的台灣人進行研究。

其他聲明：無


研究單位：英國 University of Strathclyde 就讀international marketing
研究者姓名：葉庭均
聯絡人姓名：葉庭均
聯絡方式：[email protected]

問卷連結：
https://strathbusiness.qualtrics.com/jfe/form/SV_0Dinmibaa0HphtP

回饋獎品：

1000元7-11商品卡*1位
500元7-11商品卡*1位
200元7-11商品卡*3位
100元7-11商品卡*5位

問卷關閉時間:15/07/2020，或問卷數量收齊時(400份)
得獎者將於7月25日抽出,8月20日寄出。抽完後會寄信至得獎者電子郵件信箱通知得獎,
郵寄至信箱通知並公布於原文網址,回答問卷時請留下有效之電子郵件,
得獎者回覆後才會請回覆寄送之資料，請留心您的電子郵件信箱。

--
品牌Rolex

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