人太多怕擠死...中國Costco開幕首日被迫 - costco
By Mary
at 2019-08-27T15:19
at 2019-08-27T15:19
Table of Contents
人太多怕擠死...中國Costco開幕首日被迫暫停營業
https://ec.ltn.com.tw/article/breakingnews/2897346
〔財經頻道/綜合報導〕美國著名量販店「Costco」進軍中國,中國首家分店落腳上海閔
行,並在今天(27日)開幕,雖然開幕當天是平日,不過店內卻是人山人海,週邊道路甚
至出現壅塞,有民眾透露,還不到中午11點人潮就幾乎滿了,商場保安就開始限制客流量
,停車甚至需要等3小時。最新消息指出,因為顧客太多,Costco已發出公告,暫停營業
《澎湃新聞》報導,上海Costco稍早已發出通知暫停營業,當地相關部門也公告,由於目
前Costco門市內人流非常密集,為了安全,希望有意前往的市民理性消費、選擇離峰時間
出行購物。如果已經前往的顧客,請務必服從現場指揮。
在現場的民眾透露,上海Costco共4層樓,其中1層是商場,其他3層是停車場,可停1100
多輛車,但她早上9點10分抵達時,基本上停車場都停滿了,中午11點不到,人潮已經塞
爆商場,商場保安被迫開始限制客流量,並公告:停車要等3小時、排隊買單要等2小時。
另外週邊道路甚至出現壅塞,民眾透露,從家裡到Costco約2公里,平常開車只要6、7分
鐘,今天卻開了20多分鐘。
報導稱,Costco開幕人潮洶湧可能和3個原因有關,1是該品牌在上海市民中有知名度、影
響力;2是價格實惠,百貨食品能比市價低30%~60%,食品能低10%~20%;3是會員制辦卡,
不少人跟著會員一起去消費,像1張會員卡加1張家庭卡,就能有6人入店。
(自由 2019-08-27)
--
心得:
Costco的以量制價策略真不是蓋的,第一天開幕就讓許多中國大陸消費者趨之若鶩
人潮可以癱瘓掉營業秩序,比香港反送中遊行還恐怖
--
https://ec.ltn.com.tw/article/breakingnews/2897346
〔財經頻道/綜合報導〕美國著名量販店「Costco」進軍中國,中國首家分店落腳上海閔
行,並在今天(27日)開幕,雖然開幕當天是平日,不過店內卻是人山人海,週邊道路甚
至出現壅塞,有民眾透露,還不到中午11點人潮就幾乎滿了,商場保安就開始限制客流量
,停車甚至需要等3小時。最新消息指出,因為顧客太多,Costco已發出公告,暫停營業
《澎湃新聞》報導,上海Costco稍早已發出通知暫停營業,當地相關部門也公告,由於目
前Costco門市內人流非常密集,為了安全,希望有意前往的市民理性消費、選擇離峰時間
出行購物。如果已經前往的顧客,請務必服從現場指揮。
在現場的民眾透露,上海Costco共4層樓,其中1層是商場,其他3層是停車場,可停1100
多輛車,但她早上9點10分抵達時,基本上停車場都停滿了,中午11點不到,人潮已經塞
爆商場,商場保安被迫開始限制客流量,並公告:停車要等3小時、排隊買單要等2小時。
另外週邊道路甚至出現壅塞,民眾透露,從家裡到Costco約2公里,平常開車只要6、7分
鐘,今天卻開了20多分鐘。
報導稱,Costco開幕人潮洶湧可能和3個原因有關,1是該品牌在上海市民中有知名度、影
響力;2是價格實惠,百貨食品能比市價低30%~60%,食品能低10%~20%;3是會員制辦卡,
不少人跟著會員一起去消費,像1張會員卡加1張家庭卡,就能有6人入店。
(自由 2019-08-27)
--
心得:
Costco的以量制價策略真不是蓋的,第一天開幕就讓許多中國大陸消費者趨之若鶩
人潮可以癱瘓掉營業秩序,比香港反送中遊行還恐怖
--
Tags:
costco
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